Dr Ali Farooq
Lecturer
Computer and Information Sciences
Personal statement
I am passionate about exploring the intricate dynamics between humans and technology. I have formal education in IT and business and have worked in diverse settings, including law enforcement, higher education management, teaching, and research. My research interests lie in understanding how people of different ages interact with technology, what issues they face during the acceptance, adoption and post-adoption phases, and the consequences of technology use on the various aspects of their lives. Understanding users' experience helps design better systems, tools and applications. My work aims to bridge the gap between technical solutions and user experiences, enhancing both security measures and user satisfaction. I believe by fostering interdisciplinary dialogue, we can bring a meaningful change in the field of cybersecurity.
Beyond academia, I regularly provide consultancy in user experience research.
If you are interested in doing PhD in the above-mentioned areas, feel free to contact me!
Prize And Awards
- Senior Member (SMIEEE)
- Recipient
- 2024
- Social Media Research Award (Runner up)
- Recipient
- 2022
- Best Paper Runner up
- Recipient
- 2019
- Prime Minister's Commendation Certificate
- Recipient
- 2009
Publications
- When scales fail to measure up : how not to measure social media privacy--findings of a representative survey in 16 countries
- Farzand Habiba, Farooq Ali, Salminen Joni, Jansen Bernard
- CHI EA '25: Proceedings of the Extended Abstracts of the CHI Conference on Human Factors in Computing Systems CHI EA '25, pp. 1-9 (2025)
- https://doi.org/10.1145/3706599.3720138
- Human-centred artificial intelligence in progressive education : unravelling the benefits and challenges in Qatar’s HEIs
- Jansen Bernard J, Jung Soon-gyo, Farooq Ali, Salminen Joni, Aldous Kholoud, Msefula Pilira Stella, Alabed Amani, Khan Salar M, O'Kennedy Richard
- The Future of Educaiton Policy in the State of Qatar (2025) (2025)
- https://doi.org/10.1007/978-981-97-9667-0_6
- Explanatory and predictive modeling of cybersecurity behaviors using protection motivation theory
- Kiran Uzma, Khan Naurin Farooq, Murtaza Hajra, Farooq Ali, Pirkkalainen Henri
- Computers and Security Vol 149 (2025)
- https://doi.org/10.1016/j.cose.2024.104204
- Representing groups of students as personas : A systematic review of persona creation, application, and trends in the educational domain
- Farooq Ali, Alabed Amani, Msefula Pilira, Al Tamime Reham, Salminen Joni, Jung Soon-gyo, Jansen Bernard
- Computers and Education Open Vol 8 (2025)
- https://doi.org/10.1016/j.caeo.2025.100242
- Exploring social media privacy concerns : a comprehensive survey study across 16 Middle Eastern and North African countries
- Farooq Ali, Salminen Joni, Martin Justin D, Aldous Kholoud, Jung Soon-Gyo, Jansen Bernard J
- IEEE Access Vol 12, pp. 147087-147105 (2024)
- https://doi.org/10.1109/access.2024.3463869
- Using ChatGPT in content marketing : enhancing users’ social media engagement in cross-platform content creation through generative AI
- Aldous Kholoud, Salminen Joni, Farooq Ali, Jung Soon-Gyo, Jansen Bernard
- HT '24: Proceedings of the 35th ACM Conference on Hypertext and Social Media , pp. 376-383 (2024)
- https://doi.org/10.1145/3648188.3675142
Research Interests
My research focus is "Where human meets technology"!
I am interested in understanding how people interact with technology, what issues they face, and the consequences of technology use. To understand these dynamics, I borrow knowledge from disciplines such as sociology, psychology, and economics and conduct user studies (both quantitative and qualitative) to understand and improve human-technology interaction, especially cybersecurity behaviours.
Investigating the effects of the dark side of technology, such as information overload and techno-stress, on well-being and security-related behaviours is also close to my heart.
Professional Activities
- IEEE Frontiers in Education
- Participant
- 4/2025
- NCSC ACE-CSR Conference 2025
- Participant
- 8/1/2025
- BMC Health Services Research (Journal)
- Peer reviewer
- 2025
- 2025 European Symposium on Usable Security
- Organiser
- 1/2025
- Transport Policy (Journal)
- Peer reviewer
- 2025
- Technological Forecasting and Social Change (Journal)
- Peer reviewer
- 2025
Projects
- Addressing Privacy Risks and Legal Challenges in the Emergent Use of Text-based Generative AI for UK Research (REPHRAIN)
- Moncur, Wendy (Principal Investigator) Farooq, Ali (Co-investigator) Farooq, Ali (Co-investigator) Gibson, Ryan Colin (Research Co-investigator) Gibson, Ryan Colin (Research Co-investigator)
- 01-Jan-2023 - 31-Jan-2024
- Addressing Privacy Risks and Legal Challenges in the Emergent Use of Text-based Generative AI for UK Research (REPHRAIN)
- Moncur, Wendy (Principal Investigator) Farooq, Ali (Co-investigator) Farooq, Ali (Co-investigator) Gibson, Ryan Colin (Research Co-investigator) Gibson, Ryan Colin (Research Co-investigator)
- 01-Jan-2023 - 31-Jan-2024
Contact
Dr
Ali
Farooq
Lecturer
Computer and Information Sciences
Email: ali.farooq@strath.ac.uk
Tel: Unlisted